ACB aiming "Afghanistan Premier League" to be in top 3 T20 leagues
Dubai, 8 September 2018: When Afghanistan Cricket Board (ACB) chief executive Shafiq Stanikzai stressed. “We want the Afghanistan Premier League to be in the top three T20 cricket leagues in the world. That is our aim”, there was a passion, a determination in his words backed fully by the stride that Afghanistan cricket has achieved in the last few years. While their national team is leaping forward marking their presence across the globe continuing on their path of evolution and development, the ACB has now set its sight on the money-spinning T20 league formula.
Going all guns blazing for its promotion and increasing popularity levels, the stakes are high for ACB who seeks to not only provide their domestic players a global stage to perform but also attract money that could pave way for future Afghan cricket development.
Cricket is popular in Afghanistan, there is no doubt about that, but amidst all the turmoil back home, Afghan cricket is growing at a pace that will envy many. Following the success of its domestic T20 competition, the Shpageeza Cricket League that has gained high popularity and has many star players to reckon with, ACB now wants to take the next step – routing to the global level and bring more exposure and money. With star players like Chris Gayle, Shahid Afridi, Brendon McCullum, Kumar Sangakkara set to join the ranks of participating teams, one could sense the belief and vision in Shafiq Stanikzai’s eyes is based on recent developments and statistical analysis. Scheduled between October 5 to October 21, 2018 at the Sharjah Cricket Stadium, APL will see top past and current players donning the colours of the respective 5 teams, and will be picked through draft in September 2018.
With Sharjah hosting Pakistan and many other tournaments around the year, the anticipated footfall for the APL is high, according to ACB marketing director Lutfullah Stanikzai. He believes that Sharjah is a hub for cricket action and has become a second home for Afghans and will surely mark its presence in taking APL to a high.
ICC recognizing the APLT20, Afghanistan Cricket Board receiving increasing financial support after getting test status, increased interest from the TV and sponsorship rights from companies and the work of the tournament organizer, Snixer sports, have all contributed towards realizing the dream of an own T20 league for Afghan cricket.
About Snixer Sports
Snixer Sports is an India based sports management company that is set to organize the first edition of the Afghanistan Premier League in October, 2018 in Sharjah. Apart from owning 49% stake in the league with a revenue-sharing model agreement with the ACB, the company handles all key commercial assignments. According to Snixer Sports CEO Ashish Sethi, they put their heart and soul into the project and as an experienced company they are ready to give this innovative model a touch of class and excellence which will then eventually bring high rewards. For him, a major appeal to partner with ACB for APL was to tap into three separate markets Afghanistan, India and Sharjah.